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Hot on the heels of the 400B, the 800B was launched in early 1984 to replace the aging 800. This time it was decided to split the applications and market two separate products to the recording and live industries, the 800B being the live version and the Series 1600, launched later that year, covering the recording side. In fact, the products differed only in name and the fit of application-specific modules: they were really the first example of focused marketing.